Vol. 6 No. 1 (2025): March
Open Access
Peer Reviewed

Strategies to Increase Financial Planning Literacy in Life Insurance at PT Pancaran Kemilau Sejahtera (PaninDai-ichiLife)

Authors

David Rivano Simamora , Sishadiyati , Wiwin Priana Primandhana

DOI:

10.29303/ujcs.v6i1.833

Published:

2025-03-31

Downloads

Abstract

The influence of someone's interest in using Life Insurance as their strategy in financial planning. Through this writing, it shows that a person has pros and cons in using life insurance. The quality of products and services, the skill and appeal of insurance agents in describing the advantages of their products, and the degree of money a person has directly affects their capacity to afford insurance products are all factors that affect their use of life insurance. The results show that the level of service of the insurance product, as well as the attractiveness of the agent, are things that influence a potential customer to want to use a Life Insurance product. By doing this, it is believed that one can gain a better grasp of financial planning and be able to develop strategies for it.

Keywords:

Financial Planning Life insurance Financial Capability Factor

References

Anjali, S., & Elvia Zahara, A. (2023). Survey literasi dan inklusi keuangan usaha mikro kecil dan menegah (umkm) di kota jambi. EKSYA : Jurnal Ekonomi Syariah, 4(2), 348-366. https://doi.org/10.56874/eksya.v4i2.1487

Nurhaida, D., Kusuma Wijaya, A., Taufiqurokhman, Andriansyah, & Qolbiyyah, Q. (2023). Pelatihan perencanaan keuangan keluarga dan investasi sesuai prinsip syariah. Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS), 6(1), 162–175. https://doi.org/10.33474/jipemas.v6i1.19328

Poddala, P., & Alimuddin, M. (2023). Prospek Digital Marketing Untuk Generasi Muda Dalam Berwirausaha. Journal of career development. 1(2).

Rafid Marwal, M., Amalo, F., Malik Hasyim, A., Suyatno, A., & Muhammadiyah Kupang, U. (2023). Strategi Peningkatan Literasi Keuangan Untuk Masyarakat Berpenghasilan Rendah Iai AL-Amanah Jeneponto 2,3). Communnity Development Journal, 4(5), 9769–9773.

Rohmatun Nadia Maulida. (2024). Sharia Marketing Strategy Education in Increasing Customer Trust in Pawn and Gold Installment Products at Bank Syariah Indonesia KCP Pandeglang. Rihlah Iqtishad: Jurnal Bisnis Dan Keuangan Islam, 1(1), 28–46. https://doi.org/10.61166/rihlah.v1i1.4

Ryan Hidayat, & Maryam Batubara. (2024). Analisis Penggunaan Asuransi Jiwa dalam Pembiayaan Mudharabah di BPRS Gebu Prima Medan. Mimbar Administrasi Fisip Untag Semarang, 21(1), 21–30. https://doi.org/10.56444/mia.v21i1.1486

Shafiyah Salsabila Haris, R., & Dwiridotjahjono, J. (2022). Analisis Strategi Pemasaran dengan Menggunakan Metode Business Model Canvas untuk Meningkatkan Volume Penjualan pada PT Allianz Life Indonesia Cabang Surabaya. Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah, 5(3), 960–977. https://doi.org/10.47467/alkharaj.v5i3.1422

Wahono, C., & Leng, P. (2022a). Pengaruh Literasi Keuangan Dan Risk Attitude Terhadap Kepemilikan Asuransi Jiwa. Jurnal Administrasi Bisnis, 18(1), 17–35. https://doi.org/10.26593/jab.v18i1.5471.17-35

Wahono, C., & Leng, P. (2022b). Pengaruh Literasi Keuangan Dan Risk Attitude Terhadap Kepemilikan Asuransi Jiwa. Jurnal Administrasi Bisnis, 18(1), 17–35. https://doi.org/10.26593/jab.v18i1.5471.17-35

Yudhia, N., & Fatah, D. A. (n.d.). Strategi Pemasaran Asuransi Dalam Menumbuhkan Minat Masyarakat Pada Produk Asuransi Jiwa Syariah (Studi Kasus Pada PT Asuransi Takaful Keluarga).

https://www.panindai-ichilife.co.id/id/home

Author Biographies

David Rivano Simamora, Universitas UPN Veteran Jawa Timur

Author Origin : Indonesia

Sishadiyati, Universitas UPN Veteran Jawa Timur

Author Origin : Indonesia

Wiwin Priana Primandhana, Universitas UPN Veteran Jawa Timur

Author Origin : Indonesia

Downloads

Download data is not yet available.

How to Cite

Simamora, D. R., Sishadiyati, S., & Primandhana, W. P. (2025). Strategies to Increase Financial Planning Literacy in Life Insurance at PT Pancaran Kemilau Sejahtera (PaninDai-ichiLife). Unram Journal of Community Service, 6(1), 169–172. https://doi.org/10.29303/ujcs.v6i1.833