Empowering Youth of Nagari Koto Tuo Through Population Information Systems and Digital Marketing for Household Products

Authors

Syukriadi , Amrizal , Hendra , Rabby Nazli , Ega Evinda Putri , Widya Febrina

DOI:

10.29303/ujcs.v6i2.1033

Published:

2025-06-30

Issue:

Vol. 6 No. 2 (2025): June

Keywords:

Community Empowerment, Digital Marketing, Household Products, Information Systems, Youth

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How to Cite

Syukriadi, Amrizal, Hendra, Rabby Nazli, Ega Evinda Putri, & Widya Febrina. (2025). Empowering Youth of Nagari Koto Tuo Through Population Information Systems and Digital Marketing for Household Products. Unram Journal of Community Service, 6(2), 364–366. https://doi.org/10.29303/ujcs.v6i2.1033

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Abstract

This community service activity aims to increase the digital literacy and entrepreneurial capacity of youths in Nagari Koto Tuo, Harau District, by introducing a Population Information System and training on Digital Marketing for household products. Through a series of workshops held at the computer laboratory of Politeknik Pertanian Negeri Payakumbuh, participants were taught basic data management, website creation, and strategies for marketing local products through digital platforms. This program provides solutions to the lack of a structured population data system and the limited market reach of household businesses. The outcomes include the development of a prototype village population database system and enhanced participant capability in online marketing.

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Author Biographies

Syukriadi, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

Amrizal, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

Hendra, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

Rabby Nazli, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

Ega Evinda Putri, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

Widya Febrina, Program Studi Teknologi Rekayasa Komputer, Jurusan Rekayasa Pertanian dan Komputer, Politeknik Pertanian Negeri Payakumbuh, Lima Puluh Kota, Payakumbuh

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Copyright (c) 2025 Syukriadi, Amrizal, Hendra, Rabby Nazli, Ega Evinda Putri, Widya Febrina

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